Revolut - Mobile Finance
Revolut - Mobile Finance
Revolut App Store Redesign
Overview
A concept redesign of Revolut's App Store presence to improve clarity, trust, and conversion.
The Problem
The original App Store page looked strong, but it did not clearly highlight how widely used and trusted Revolut is. Heavy reliance on white text, inconsistent spacing, and a layout that was both too tight and too loose in places reduced visibility and weakened first-impression impact.
The Goal
Make Revolut's scale and credibility immediately visible through clearer hierarchy, better contrast, and more confident use of space.
The Approach
In fintech products, trust is the foundation of the first impression. The visual system was therefore designed to feel structured, calm, and reliable from the first screen.
Revolut's position as a leading global app was emphasized as a key trust signal, helping users quickly understand the scale and credibility of the product.
As financial services require mandatory disclosures such as T&Cs apply, Capital at risk, and Fees may apply, these elements were integrated into the layout in a way that maintains clarity while preserving a clean visual hierarchy.
The sub-message became a trust signal, while the interest rate was emphasized to improve clarity and appeal.
A more structured layout with less empty space.
Instead of three separate warnings, the disclosure was tightened into one clear, compliant statement.
Top: original App Store / Bottom: redesigned version
Outcome
User attention shifted from scattered UI elements to a clear flow across the headline, rate, and balance, strengthening both clarity and conversion focus.
Before
The eye is drawn to unnecessary details instead of the main message.
After
The eye is guided first to trust, then evenly across the headline.
MetaMask: Crypto & Web3 Wallet
MetaMask: Crypto & Web3 Wallet
MetaMask App Store Redesign
Overview
A clearer, more playful App Store redesign to make MetaMask and Web3 easier to approach.
The Problem
The original App Store page feels dense and technical, making MetaMask look complex and intimidating instead of clear and approachable. This weakens first impressions and makes it harder for new users to understand and trust the product.
The Goal
Shift MetaMask's App Store experience from a technical crypto tool to a welcoming, everyday product.
The Approach
The App Store screen was redesigned to feel lighter and more welcoming through a brighter background, high-contrast text, and MetaMask's brand illustrations, making Web3 feel less intimidating and easier to approach.
The core wallet and MetaMask Card with rewards were highlighted to spark interest and show real-world utility.
Left: Low-contrast text / Right: Brighter and high-contrast text
Brand illustrations create a friendly, less intimidating entry into Web3.
Top: original App Store / Bottom: redesigned version
Outcome
The before-and-after comparison shows a clear shift from a feature-heavy trading interface to a warm, approachable Web3 brand experience.
ChatGPT
ChatGPT
ChatGPT App Store Redesign
Overview
A concept redesign of ChatGPT's App Store presence to improve clarity, emotional impact, and first-impression appeal.
The Problem
The original App Store screenshots were informative but visually flat. They relied heavily on repetitive UI screens and soft blue panels, making the experience feel functional rather than inspiring.
The Goal
To turn prompts into an invitation, showing users what they can create, learn, and explore with ChatGPT.
The Approach
A global rating was introduced on the first screen to establish immediate trust and credibility. The user's prompt was then elevated as the focal point of each screen, becoming the narrative device that guides the story.
Different mockups and dynamic compositions were used to create a more lively, flowing visual sequence, while short supporting copy clearly communicates what users can achieve with ChatGPT.
Global ratings and scale used as an immediate trust anchor.
The prompt leads the narrative, making imagination the starting point.
Different mockups and compositions are used to create a more dynamic visual flow.
Top: original App Store / Bottom: redesigned version
Outcome
ChatGPT now feels less like a utility and more like something you want to explore.
Obsidian - Connected Notes
Obsidian - Connected Notes
Obsidian App Store Redesign
Overview
A concept redesign of Obsidian's App Store presence to make its powerful note-taking system easier to understand, navigate, and value at a glance.
The Problem
The original App Store screenshots focused heavily on showing the interface, but not on explaining how Obsidian actually works.
Dense UI screens and technical visuals made the product feel complex and intimidating, especially for new users unfamiliar with knowledge-graph tools and markdown-based workflows.
As a result, the screenshots showed features, but not the system behind them.
The Goal
To transform Obsidian's App Store page from a collection of raw feature screenshots into a clear visual story that explains how the app helps users think, connect ideas, and build knowledge.
The aim was to make the value of Obsidian immediately understandable, even to first-time users.
The Approach
The screenshots were restructured into a clear visual story that uses trust signals and focused messaging to explain how Obsidian helps users connect and organize their thinking.
Trust signals such as downloads and reviews are highlighted to support credibility.
Raw screenshots were simplified and paired with clear explanations to make each screen easier to understand.
Top: original App Store / Bottom: redesigned version
Outcome
The new layout makes Obsidian easier to read, understand, and trust at first glance.
Tripadvisor
Tripadvisor
Tripadvisor App Store Redesign
Overview
A concept redesign of Tripadvisor's App Store presence to improve readability, reduce visual fatigue, and make travel discovery feel calmer, clearer, and more trustworthy.
The Problem
The original App Store screenshots were visually loud and tiring to scan. Bright neon backgrounds and dense UI created visual fatigue, making it harder to focus on the message or understand what the app offers.
The Goal
To create a more readable and comfortable App Store experience that helps users quickly understand what Tripadvisor does and feel confident exploring it.
The aim was to reduce visual noise while keeping the energy and usefulness of the product.
The Approach
The layout was redesigned to guide the viewer's eye using pointing gestures, visual cues, and softer contrast, while a deeper green background and brighter accents make key elements feel more vibrant and easier to spot.
Directional cues create a clear visual path across the screen, making information easier to follow.
Left: Visually fatiguing / Right: Comfortable and readable
Top: original App Store / Bottom: redesigned version
Outcome
The redesign improves visual clarity and scanability compared to the original layout.
